Digital Lead – CEO
Head of Marketing Science – Partner
CTO – Partner
Head of Tracking, Measurement and Attribution
Mihai is a senior expert in digital marketing with over 15 years of experience, with strong track record in leading teams, international projects and multi-million dollar advertising budgets. He has helped numerous companies to achieve and measure digital marketing success through advanced tracking, measurement and attribution. He has advised clients (among others) such as: Booking.com, Uber, Trivago, TUI Travel, Holidays Extra and Hilton.
MarketingLens’ origin is based in Dublin, Ireland, commonly referred to as the Silicon Valley of Europe, as you can find the industry-leading tech firms here. And this is precisely what MarketingLens’ foundation is built on. Our team understands the details and particulars of Digital Marketing Strategy and Advertising across Google, Facebook, Bing, LinkedIn, Snapchat, Viber, TikTok and more.
Laser focus on the Customer
Xoogler is a group of Google alumni and current Googlers who have come together to help each other advance our ambitions in the startup ecosystem. The Xoogler.co community consists of startup founders, early team members, angel investors, VCs, and mentors. Xoogler is strictly a closed group for Google alumni and current Googlers and we at MarketingLens are proud to be part of this unique community where we have access to a vast amount of information about the digital marketing ecosystem.
We help you to supercharge your apps and business with the tools, technology, and intelligence behind Bing. With Bing you can reach new users, keep them engaged, and monetize with services that add smarts to your apps and experiences.
Facebook Business Partner
Facebook Business Partners are companies that Facebook has vetted for their expertise. Here at MarketingLens, we are proud to have an in-depth understanding of the Facebook platforms and Social Strategy through our (ex-Facebook) experts. Our aim is to help grow your business – from running ads to selling products to engaging with your customers.
We are a Waze Partner and we help our e-commerce clients to inform and remind customers that the business is on or near their route. With Waze Ads, we help our clients to gain a deeper understanding of their customers with a managed solution for brands.
Kelkoo is a London based CSS provide company, and it is MarketingLens’s intelligent e-commerce marketing platform partner. Together we deliver a global data-driven marketing platform connecting consumers to products, providing qualified leads to merchants and monetisation solutions.
Idiro Analytics is our consulting and technology partner in Customer Analytics. MarketingLens and Idiro together use the latest AI and Machine Learning advances to predict customer behaviour and leverage analytics to deliver an ROI.
Fivetran is our consulting and technology partner – together, we automate marketing reporting by importing data from all your marketing sources. Collect marketing data into your own Google BigQuery.
Seamlessly transfer data from all main marketing platforms to wherever you need it – data warehouses, data lakes, BI tools, internal databases.